Priya & Egor
For Priya and Egor, the wedding became a world of abundance. Across five events and approximately 300 guests, flowers weren't simply part of the decoration. They became architecture, atmosphere and movement. More than 300,000 flowers would ultimately form part of the celebration. But some of the most important design decisions were made not months before the wedding, but in its final 48 hours.
More than
300,000
FLOWERS
A major international floral shipment arrived in Switzerland damaged. For a production conceived around flowers at enormous scale, it could have changed everything. It didn't.
150,000
Within 48 hours, approximately 150,000 replacement flowers were sourced. The design intent remained intact. The guests never needed to know what had happened behind it.
6 VOLUMETRIC TONNES
The wedding brought together creative and production resources from multiple countries, with six volumetric tonnes of production air-freighted into Switzerland.
FIVE EVENTS.
Design, flowers, fabrication, logistics, hospitality and production converged across five distinct celebrations. What guests encountered was beauty and abundance. Behind it was precision, speed and hundreds of decisions they would never see.
PROTECT THE IDEA.
Planning gives us a structure. Production gives us control. But when circumstances change, attachment to the original plan matters less than protecting the original idea.
BUILT IN BLOOM.
More than 300,000 flowers. Five celebrations. One world built through design, production and extraordinary precision.
